Weber Shandwick’s Asia Pacific Food Forward Trends Report II: short



Weber Shandwick’s Asia Pacific Food Forward Trends Report II reveals the biggest food trends across four countries in the region – Australia, China, Korea and Singapore.

The report, built from consumer and food industry expert insights, examines the changing role of the home chef, the effect of social media, online shopping uptake, and the variance in value of celebrity endorsements, amongst other developments in food across the Asia Pacific region.

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